批量獲客技巧與客戶經(jīng)營

? 批量獲客的方法

n 批量獲客的重要性

                                                              

                                                              

                                                              

                                                              

n 壽險經(jīng)營的三交原則

                                                             

n 批量獲客的路徑

                                                           

                                                            

                                                            

                                                           

n 批量獲客的總體邏輯

                                                           

                                                           

n 批量獲客的具體步驟

第一步

                                                           

                                                              

第二步

                                                           

                                                           

                                                           

第三步

                                                           

                                                           

                                                           

? 客戶經(jīng)營活動的組織

n 提問：您知道的客戶經(jīng)營活動有哪些？

                                                              

                                                              

                                                              

n 客戶經(jīng)營活動的分類

                                                              

                                                              

                                                              

n 客戶經(jīng)營活動的基本流程

一、活動前-活動籌備

活動籌備內容

                                                             

                                                              

電話邀約和異議處理

                                                              

沒時間                                                           

不感興趣                                                           

微信邀約

                                                              

                                                              

注意事項

                                                              

                                                              

二、活動中-組織活動

活動目的

                                                              

                                                              

操作要領

                                                              

                                                            

                                                            

                                                            

                                                            

組織活動中問題的解決方案

                                                             

                                                            

                                                             

三、活動后-總結跟進

                                                            

                                                            

回訪客戶                                                            

                                                             

                                                            

                                                            

? 獲客規(guī)劃-本月規(guī)劃內容

n 計劃加入或創(chuàng)建多少個圈子

                                                            

n 計劃組織多少場客戶活動？

                                                                                                                         

n 計劃獲得新準客戶的數(shù)量？

                                                                

? 要求

n 本月最后一節(jié)課匯報規(guī)劃內容完成情況